Connection is Critical in the Social Media Networking Space

By Barbara Ficarra, RN, BSN, MPA People engaged in social media networking platforms are using it to build and strengthen relationships, establish trust, network and it may get them a walk down the aisle. A recent article in Harvard Business Review, “Social Strategies That Work,” author Mikotaj Jan Piskorski writes that dating websites collectively grossed       $1 billion in 2010 by connecting strangers, and as a result an estimated one in six new marriages occurred. Dating…

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Telehealth Tapping into Social Influence

By Barbara Ficarra, RN, BSN, MPA In a recent Harvard Business Review Blog, David Armano writes about the six pillars of influence that leads to measurably favorable outcomes. To achieve measurably better health, the pillars Armano explains can certainly be adopted. He notes how the “social web can amplify signals, influence behavior and lead to action.” Social networking has changed the landscape in health care.  Technology has paved the way for instant communication and feedback….

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Doctor-Nurse Relationship: How to Energize and Engage the Doctor and Nurse Team

By Barbara Ficarra, RN, BSN, MPA Some patients struggle to communicate effectively with their doctors and some doctors and nurses find it difficult to communicate and collaborate with each other. Historically, the dynamic symbiotic relationship between doctors and nurses has been a little shaky, evidenced by the lack of engagement and respect for one another. Hospitals are chaotic and stressful.  Working in such an environment can lead to frustration and it can take a toll…

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