Posts Tagged ‘Pharmaceutical Industry’
Social Media: Pharma Industry Considers Patient Engagement a Must
Friday, February 10, 2012 14:55 5 CommentsBy Barbara Ficarra, RN, BSN, MPA
The Pharmaceutical industry feels patient engagement is a priority, but lacks presence in the social media world. There’s a better way for Pharma to get their message heard, and it requires going beyond the medications and stepping outside the silo.
I’m not in Pharma, and I’m not a marketer, but I […]
Social Media and Technology in Health Care: ePharma Summit Goes Beyond Pharma
Monday, January 30, 2012 12:38 1 CommentBy Barbara Ficarra, RN, BSN, MPA
Social media and mobile intersect at ePharma Summit
Patients and health care consumers are engaged in their health and the internet has allowed them to be empowered in their health care.
They are actively searching and accessing information online and they are using their Smartphones to stay connected and to manage their […]
Social Media Legal Concerns: Questions and Answers with David Harlow, Esq.
Tuesday, August 2, 2011 14:37 1 CommentBy Barbara Ficarra, RN, BSN, MPA with David Harlow, Esq.
This is the third part of a three part post addressing the legal concerns of social networking in the health care arena.
In part one, legal expert David Harlow, Esq., Health Care Attorney and Consultant at The Harlow Group, LLC in Boston, answered questions regarding “The Legal […]
Legal Concerns: What Steps can Pharma Take to Engage in Social Media?
Friday, July 29, 2011 15:59 No CommentsBy Barbara Ficarra, RN, BSN, MPA with David Harlow, Esq.
This is the second part of a three part post addressing the legal concerns of social networking in the health care arena.
Legal expert, David Harlow, Esq., Health Care Attorney and Consultant at The Harlow Group, LLC in Boston, address the issues.
What Steps can Pharma Take to […]
Pharma Tapping into the Power of Social Media
Thursday, June 23, 2011 13:24 1 CommentBy Barbara Ficarra RN, BSN, MPA
Recently quoted in PharmaVOICE in the May 2011 edition, I presented my thoughts on the significance of the pharmaceutical industry tapping into patient communities through social networks and the importance of engaging with patients.
In a recent article in PharmaVOICE, May 2011, by Robin Robinson, “Tapping into the Power by Getting […]
Follow me on Twitter
Visit me on Facebook
Connect with me on LinkedIn
Follow me on Instagram