Speaking Event on Social Media: Health Tech: Next Generation Conference San Francisco

By Barbara Ficarra, RN, BSN, MPA I’m excited to part of the Social Media panel session at the upcoming Health Tech:  Next Generation Conference in San Francisco, CA. Health Tech:  Next Generation will feature expert speakers from both the Health Care and IT industries.  Guy Kawasaki, Co-Founder, Alltop.com, and author is the Keynote Speaker. The track sessions will address crucial topics such as Data Privacy and Security, Meaningful Use of Electronic Health Records, Role of…

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Beyond the Captivating Headlines: How to Make Sense of a Health News Story

By Barbara Ficarra, RN, BSN, MPA Is the health news story accurate? Did a recent study prove that coffee may lower the risk of stroke?  How was it reported? Writing magnetic headlines are required for any writer. After all, headlines capture your attention and at that moment you will decide whether to read the piece or not. According to Copyblogger, “On average, 8 out of 10 people will read headline copy, but only 2 out…

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Legacy of NAMC Comes to a Halt, Founding Member Bill Crounse, MD Bids Farewell and AHCJ Open its Doors

By Barbara Ficarra, RN, BSN, MPA First, I’d like to say with a very heavy heart how saddened I am by the news of the disbandment of NAMC… The National Association of Medical Communicators (NAMC) closes its doors after more than two decades of inspiring health professionals to accurately communicate health and medical information to the public. NAMC has been spearheading its members in broadcast journalism, but succumbs to the pressures to stay vibrant and…

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Health Journalism: Have we reached new lows?

Guest post by Gary Schwitzer It doesn’t get much worse than this in health journalism; NY Daily News finds new lows By Gary Schwitzer [Original post published on Gary Schwitzer’s HealthNewsReview Blog, July 13, 2010 and reprinted with permission from Gary Schwitzer.] I know that many people just dismiss the New York Daily News, but you can’t dismiss the number of readers it has and the potential impact its stories may have on them –…

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Gary Schwitzer Notes Some Gems in Health News Reporting

By Barbara Ficarra, RN, BSN, MPA In my post from Tuesday, June 15, 2010, “Digging Deep: The 411 Behind Medical News Headlines,” Gary Schwitzer, publisher at HealthNewsReview.org offers vital information for health consumers to help them identify accurate and balanced news reporting. Subsequent to publishing that post, Gary Schwitzer published his list of gems that shine among the rubble of daily health news. Gary admires the individuals, teams and news organizations responsible for these stories….

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