Posts Tagged ‘Boehringer Ingelheim’

Social Media: Pharma Industry Considers Patient Engagement a Must

Friday, February 10, 2012 14:55 5 Comments

By Barbara Ficarra, RN, BSN, MPA

The Pharmaceutical industry feels patient engagement is a priority, but lacks presence in the social media world.  There’s a better way for Pharma to get their message heard, and it requires going beyond the medications and stepping outside the silo.
I’m not in Pharma, and I’m not a marketer, but I […]

This was posted under category: Adults, Doctors, Health 2.0/Health IT, Hospital Care, Nurses, Patient Engagement, Popular Posts, Quality Health Care, Social Media/Networking Tags: , , , , , , , , , , , , , , , , , , , , , , , , , ,