Power of Social Media: How the Medical Community is Embracing Social Media for Better Patient Care and Patient Engagement

By Barbara Ficarra, RN, BSN, MPA Social Media is exploding in the health care arena, and social media is a powerful and phenomenal platform for engaging patients. Social Media is transforming health care today, and connecting people in real-time. Social Media is one of the best ways to engage patients.  Social Media is about connection, collaboration, community and patient engagement. Doctors, nurses, other health professionals and the medical community communicate health information in a transparent…

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AHCJ Invites Qualified Health Journalists and Broadcasters to Possibly Connect

By Barbara Ficarra, RN, BSN, MPA In a recent post I wrote about the unfortunate disbandment of NAMC and provided information about the Association of Health Care Journalists (AHCJ) as a possible alternative for former members to continue in health journalism. “NAMC folds, qualified members invited to AHCJ” by Pia Christensen, AHCJ member writes about the disbandment and the new membership guidelines that could offer former members the possibility for professional or associate membership. Additionally,…

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Legacy of NAMC Comes to a Halt, Founding Member Bill Crounse, MD Bids Farewell and AHCJ Open its Doors

By Barbara Ficarra, RN, BSN, MPA First, I’d like to say with a very heavy heart how saddened I am by the news of the disbandment of NAMC… The National Association of Medical Communicators (NAMC) closes its doors after more than two decades of inspiring health professionals to accurately communicate health and medical information to the public. NAMC has been spearheading its members in broadcast journalism, but succumbs to the pressures to stay vibrant and…

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