By Barbara Ficarra, RN, BSN, MPA Numera Social Webinar: “Harness the Power of Facebook and iPhone Apps in Your Health & Wellness Programs” Facebook has more than 800 million active users and the average user has 130 friends. There are more than 350 million active users who currently access Facebook through their mobile devices. According to Pew Internet and American Life Project, Facebook dominates the Social Networking space. 92% of Social Network users are on…
Read More...Social Media Networking and Breast Cancer Awareness
By Barbara Ficarra, RN, BSN, MPA “The Socialization of Breast Cancer” Social media networking has changed the landscape in health care. The immediate exchange of real-time health information online has allowed health care consumers and patients to share valuable experiences and to gain knowledge. Online communities provide a valuable resource for individuals to seek reassurance, form relationships, establish trust, communicate and connect with others with similar experiences. October is Breast Awareness Month October is Breast…
Read More...Scripps Jumps the Curve by Tapping into Social Media Networking for Nurses
By Barbara Ficarra, RN, BSN, MPA Engaging in social media networking by health care professionals continues to cause hesitation. Despite the uncertainty surrounding social media networking, nurses at Scripps Cancer Center in San Diego, CA embrace it. They decided to educate themselves for a deeper understanding of this powerful form of real-time communication. They are proactive and they step outside the box to gain knowledge to help them navigate through the social media networking maze….
Read More...List of 20 Excellent Social Media Networking Resources
By Barbara Ficarra, RN, BSN, MPA Social media networking is in its infancy which causes hesitation for some doctors, nurses, other health care professionals and organizations. Social media networking is not just for marketing and product placement. It’s a place to champion your cause, raise awareness of health issues and help educate patients and health care consumers with accurate and trustworthy information. It allows health care professionals and organizations to connect and engage with the…
Read More...Telehealth Tapping into Social Influence
By Barbara Ficarra, RN, BSN, MPA In a recent Harvard Business Review Blog, David Armano writes about the six pillars of influence that leads to measurably favorable outcomes. To achieve measurably better health, the pillars Armano explains can certainly be adopted. He notes how the “social web can amplify signals, influence behavior and lead to action.” Social networking has changed the landscape in health care. Technology has paved the way for instant communication and feedback….
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