By Barbara Ficarra, RN, BSN, MPA How do companies curb health care costs? Do healthier employees lead to increased productivity? Several progressive companies believe so and have committed to providing employees with programs to help engage them in a healthier lifestyle. As part of the incentives to lead a healthier lifestyle some employers have instituted a penalty and reward system tied to the companies’ benefits. For example, smokers may incur a significant surcharge to the…
Read More...Power of Facebook and Mobile Technology to Help Drive Behavior Change
By Barbara Ficarra, RN, BSN, MPA Numera Social Webinar: “Harness the Power of Facebook and iPhone Apps in Your Health & Wellness Programs” Facebook has more than 800 million active users and the average user has 130 friends. There are more than 350 million active users who currently access Facebook through their mobile devices. According to Pew Internet and American Life Project, Facebook dominates the Social Networking space. 92% of Social Network users are on…
Read More...List of 20 Excellent Social Media Networking Resources
By Barbara Ficarra, RN, BSN, MPA Social media networking is in its infancy which causes hesitation for some doctors, nurses, other health care professionals and organizations. Social media networking is not just for marketing and product placement. It’s a place to champion your cause, raise awareness of health issues and help educate patients and health care consumers with accurate and trustworthy information. It allows health care professionals and organizations to connect and engage with the…
Read More...Telehealth Tapping into Social Influence
By Barbara Ficarra, RN, BSN, MPA In a recent Harvard Business Review Blog, David Armano writes about the six pillars of influence that leads to measurably favorable outcomes. To achieve measurably better health, the pillars Armano explains can certainly be adopted. He notes how the “social web can amplify signals, influence behavior and lead to action.” Social networking has changed the landscape in health care. Technology has paved the way for instant communication and feedback….
Read More...Part 2: Guy Kawasaki Talks Social Media and 10 Tips for Enchanting Decision Making
By Barbara Ficarra, RN, BSN, MPA In Part 1 on Healthin30, “Guy Kawasaki Jumps the Curve with Enchanting Insights to Empower,” Kawasaki offers insightful tips to help companies succeed. Whether the company is a start-up, health care technology company, pharma company, medical practice, major health care organization, or a leading company listed on Forbes, “enchanting” insights can help different types of businesses (and people) thrive. Through Kawasaki’s journey, he offers insights for people to “see…
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