Power of Facebook and Mobile Technology to Help Drive Behavior Change

By Barbara Ficarra, RN, BSN, MPA Numera Social Webinar: “Harness the Power of Facebook and iPhone Apps in Your Health & Wellness Programs” Facebook has more than 800 million active users and the average user has 130 friends.  There are more than 350 million active users who currently access Facebook through their mobile devices. According to Pew Internet and American Life Project, Facebook dominates the Social Networking space. 92% of Social Network users are on…

Read More...

Connection is Critical in the Social Media Networking Space

By Barbara Ficarra, RN, BSN, MPA People engaged in social media networking platforms are using it to build and strengthen relationships, establish trust, network and it may get them a walk down the aisle. A recent article in Harvard Business Review, “Social Strategies That Work,” author Mikotaj Jan Piskorski writes that dating websites collectively grossed       $1 billion in 2010 by connecting strangers, and as a result an estimated one in six new marriages occurred. Dating…

Read More...

List of 20 Excellent Social Media Networking Resources

By Barbara Ficarra, RN, BSN, MPA Social media networking is in its infancy which causes hesitation for some doctors, nurses, other health care professionals and organizations. Social media networking is not just for marketing and product placement.  It’s a place to champion your cause, raise awareness of health issues and help educate patients and health care consumers with accurate and trustworthy information. It allows health care professionals and organizations to connect and engage with the…

Read More...