Power of Social Media: How the Medical Community is Embracing Social Media for Better Patient Care and Patient Engagement

By Barbara Ficarra, RN, BSN, MPA Social Media is exploding in the health care arena, and social media is a powerful and phenomenal platform for engaging patients. Social Media is transforming health care today, and connecting people in real-time. Social Media is one of the best ways to engage patients.  Social Media is about connection, collaboration, community and patient engagement. Doctors, nurses, other health professionals and the medical community communicate health information in a transparent…

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Social Media: Top 5 Useful Health Tweets

By Barbara Ficarra, RN, BSN, MPA Twitter is a powerful form of social media, and it is a phenomenal resource for sharing information.  Twitter can help improve your health. A significant blog on Mashable, “HOW TO: Use Social Media for Better Health” by Ben Parr, he writes that “Healthy living can be a shared experience.” Social media is about connections and information, while healthy living is about consistency and knowledge. Combined, social media can bring…

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The World’s First Twitter Chat for Doctors

Guest post by Phil Baumann Hashtag for Twitter Chat for Doctors is #MDChat Physicians are an important part our society, possessing a wide array of knowledge and experience and insight into the human condition. The public value of this collective reservoir of talent is priceless. As the pace of our world quickens and the demand for information rises, needs for easily accessible commons for physicians to air their perspectives – from health to technology to…

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Friends Put a New Spin on Technology

By Barbara Ficarra, RN, BSN, MPA Turning to friends for online information is the hot topic within the Web world, and in Monday’s New York Times Technology and Business section, Jenna Wortham writes about how “Search Takes a Social Turn.” Online sites are taking notice of what people like.  Web companies are trying to make searching online for information more useful by tapping into the inner thoughts of what people like. “After a decade when…

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Legacy of NAMC Comes to a Halt, Founding Member Bill Crounse, MD Bids Farewell and AHCJ Open its Doors

By Barbara Ficarra, RN, BSN, MPA First, I’d like to say with a very heavy heart how saddened I am by the news of the disbandment of NAMC… The National Association of Medical Communicators (NAMC) closes its doors after more than two decades of inspiring health professionals to accurately communicate health and medical information to the public. NAMC has been spearheading its members in broadcast journalism, but succumbs to the pressures to stay vibrant and…

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