By Barbara Ficarra, RN, BSN, MPA There are some health care professionals who refuse to engage in social media and there are others who have mastered it. And yet there are some who just don’t understand it. There’s a photo of a clinician on Facebook holding a cigarette. It may not seem like much, but when it’s a clinician at an academic medical center with a Facebook account which reveals place of employment, that changes…
Read More...A Brilliant Reason to Dive Deep into the Social Media Health Space
By Barbara Ficarra, RN, BSN, MPA Recently, I had the pleasure of being surrounded by brilliant health care thought leaders. First, I delivered a social media presentation at the Eyeforpharma conference. Secondly, I sat in the audience at the Social Communications and Health Care 2011 conference to listen to others present on social media, and participate in a round-table discussion on social media. It’s clear from the personal discussion that followed with folks from the…
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