By Barbara Ficarra, RN, BSN, MPA A recent report, (PDF link) “Emerging mHealth: Paths for growth,” commissioned by PwC, (PriceWaterhouseCoopers) the Economist Intelligence Unit, is well executed, however it’s important to understand the research sample for this survey. Is it possible that the results of the survey would be different if the sample was broader in terms of the types of patients questioned and the doctors and executives from payer organizations that were selected were…
Read More...Social Media: Are you engaged or do you ignore it?
By Barbara Ficarra, RN, BSN, MPA Can health care providers afford to ignore social media? Social Media Networking isn’t going to go away… …and trying to ignore won’t work… Social media is a powerful and phenomenal platform to disseminate valuable and trusted health information. Are you engaged in social media networking or are you ignoring it? Social media allows health care silos the opportunity to engage with each other. Health care conversations between the silos…
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