Posts Tagged ‘Pharmaceutical Industry’

Social Media: Pharma Industry Considers Patient Engagement a Must

Friday, February 10, 2012 14:55 5 Comments

By Barbara Ficarra, RN, BSN, MPA

The Pharmaceutical industry feels patient engagement is a priority, but lacks presence in the social media world.  There’s a better way for Pharma to get their message heard, and it requires going beyond the medications and stepping outside the silo.
I’m not in Pharma, and I’m not a marketer, but I […]

This was posted under category: Adults, Doctors, Health 2.0/Health IT, Hospital Care, Nurses, Patient Engagement, Popular Posts, Quality Health Care, Social Media/Networking Tags: , , , , , , , , , , , , , , , , , , , , , , , , , ,

Social Media and Technology in Health Care: ePharma Summit Goes Beyond Pharma

Monday, January 30, 2012 12:38 1 Comment

By Barbara Ficarra, RN, BSN, MPA
Social media and mobile intersect at ePharma Summit

Patients and health care consumers are engaged in their health and the internet has allowed them to be empowered in their health care.
They are actively searching and accessing information online and they are using their Smartphones to stay connected and to manage their […]

This was posted under category: Doctors, Health 2.0/Health IT, Hospital Care, Insurance, Nurses, Patient Engagement, Quality Health Care, Social Media/Networking Tags: , , , , , , , , , , , , , , , , , , , , , , , ,

Social Media Legal Concerns: Questions and Answers with David Harlow, Esq.

Tuesday, August 2, 2011 14:37 1 Comment

By Barbara Ficarra, RN, BSN, MPA with David Harlow, Esq.
This is the third part of a three part post addressing the legal concerns of social networking in the health care arena.
In part one, legal expert David Harlow, Esq., Health Care Attorney and Consultant at The Harlow Group, LLC in Boston, answered questions regarding “The Legal […]

This was posted under category: Doctors, Hospital Care, Insurance, Quality Health Care, Social Media/Networking Tags: , , , , , , , , , , , , , ,

Legal Concerns: What Steps can Pharma Take to Engage in Social Media?

Friday, July 29, 2011 15:59 No Comments

By Barbara Ficarra, RN, BSN, MPA with David Harlow, Esq.
This is the second part of a three part post addressing the legal concerns of social networking in the health care arena.
Legal expert, David Harlow, Esq., Health Care Attorney and Consultant at The Harlow Group, LLC in Boston, address the issues.
What Steps can Pharma Take to […]

This was posted under category: Doctors, Health 2.0/Health IT, Hospital Care, Insurance, Nurses, Quality Health Care, Social Media/Networking Tags: , , , , , , , , , , , , ,

Pharma Tapping into the Power of Social Media

Thursday, June 23, 2011 13:24 1 Comment

By Barbara Ficarra RN, BSN, MPA
Recently quoted in PharmaVOICE in the May 2011 edition, I presented my thoughts on the significance of the pharmaceutical industry tapping into patient communities through social networks and the importance of engaging with patients.
In a recent article in PharmaVOICE, May 2011, by Robin Robinson, “Tapping into the Power by Getting […]

This was posted under category: Adults, Doctors, Events, Hospital Care, Insurance, Nurses, Press Tags: , , , , , , , , , , , , , , , , , , , ,