Posts Tagged ‘ePharma’

Social Media: Pharma Industry Considers Patient Engagement a Must

Friday, February 10, 2012 14:55 5 Comments

By Barbara Ficarra, RN, BSN, MPA

The Pharmaceutical industry feels patient engagement is a priority, but lacks presence in the social media world.  There’s a better way for Pharma to get their message heard, and it requires going beyond the medications and stepping outside the silo.
I’m not in Pharma, and I’m not a marketer, but I […]

This was posted under category: Adults, Doctors, Health 2.0/Health IT, Hospital Care, Nurses, Patient Engagement, Popular Posts, Quality Health Care, Social Media/Networking Tags: , , , , , , , , , , , , , , , , , , , , , , , , , ,

Social Media and Technology in Health Care: ePharma Summit Goes Beyond Pharma

Monday, January 30, 2012 12:38 1 Comment

By Barbara Ficarra, RN, BSN, MPA
Social media and mobile intersect at ePharma Summit

Patients and health care consumers are engaged in their health and the internet has allowed them to be empowered in their health care.
They are actively searching and accessing information online and they are using their Smartphones to stay connected and to manage their […]

This was posted under category: Doctors, Health 2.0/Health IT, Hospital Care, Insurance, Nurses, Patient Engagement, Quality Health Care, Social Media/Networking Tags: , , , , , , , , , , , , , , , , , , , , , , , ,