mHealth: Valuable information in PwC report, but are the findings remarkable?

By Barbara Ficarra, RN, BSN, MPA A recent report, (PDF link) “Emerging mHealth:  Paths for growth,” commissioned by PwC, (PriceWaterhouseCoopers) the Economist Intelligence Unit, is well executed, however it’s important to understand the research sample for this survey. Is it possible that the results of the survey would be different if the sample was broader in terms of the types of patients questioned and the doctors and executives from payer organizations that were selected were…

Read More...

Patient Engagement: The Pivotal Role of the Caregiver

This is a guest post by patient caregiver, Rob Harris, founder of Robcares.   He writes about how searching the Internet led to patient engagement and how it fostered a cohesive decision making process between health care providers, patient and caregiver.  Rob is a caregiver to his wife, Cindy, who is a two-time cancer survivor. “Patient engagement is more than patient satisfaction. It is patient involvement in every aspect…The patient engagement process consisted of my wife…

Read More...

Patient Engagement and Health IT – Social Media Voices

By Barbara Ficarra, RN, BSN, MPA Four active social media influencers share their voices to define patient engagement and comment on why digital technology is important for the doctor/patient and caregiver relationship. What is patient engagement and how important is digital technology for the doctor/patient relationship? Twitter Jody Schoger @jodyms Writer, blogger. Optimist. Cancer Advocate. Working for a better world, one word at a time. The Woodlands, Texas • http://womenwcancer.blogspot.com/ The only person with the…

Read More...

Speaking Events for Barbara Ficarra

By Barbara Ficarra, RN, BSN, MPA — 31st Annual Oncology Nurses Symposium San Diego, California Presentation Title:  The Use of Social Media in Health Care Website Brochure Health+Tech Next Generation Conference San Francisco, California Presentation Title:  TBA Website Speakers e-Patient Connections Conference Philadelphia, PA Presentation Title: Social Networking: A Critical Link to Engage Patients and Health Care Professionals: Through the popular Pecha Kucha format, 20 slides in exactly 6 minutes and 40 seconds long; I…

Read More...

Speaking Event: Patient Engagement and Social Networking at Eyeforpharma Conference

By Barbara Ficarra, RN, BSN, MPA I’m thrilled to be an invited to speaker at the Eyeforpharma – Customer Centric Marketing for Pharma USA 2011 Conference in Philadelphia, PA, June 27 – 28, 2011. The title of my presentation is, “Empower patients to take charge of their health care.” – Discover the best practices in patient engagement through social networking. Speakers include: Eric Dube,Vice President, Oncology, GlaxoSmithKline Sheila Ryan, Group Leader, DDMAC, FDA Harold Johns,…

Read More...