Media Training

With her extensive background in media and medicine, Barbara Ficarra is uniquely qualified to train other medical professionals to communicate with the public.

She has led workshops and served as a one-on-one trainer to individual doctors, nurses and other professionals to prepare them to be successful with television, radio, public speaking, social media and other forms of communication.

To contact Barbara Ficarra about media training services, click here.

Barbara taught two electives at this year’s 29th Annual American Medical Association’s Medical Communications Conference at the Hyatt Regency in Santa Ana Pueblo, New Mexico, April 1-3, 2009.

  • You: The Smart Medical Expert-Finding Your Voice in the Blogging World!
  • How to be the Perfect Radio Guest or Host: Working Both Sides of the Mic! (Partner Christopher Springmann)

Presentations at the 2007 and 2008 American Medical Association’s Medical Communications Conferences

  • “Are you Ready . . . for Prime Time? Getting on Air! Tips, Tricks and Techniques,” a large-group training workshop
  • “On-Camera Techniques” one-on-one sessions
  • “Insiders Guide to Getting on the Air”, large-group training workshop

New Media Training

“Engaging Conversations.  Transforming Health.”

Barbara is available to train health care professionals to help them learn how to engage health consumers through social media.

  • Health Care Blogging
  • How to Make the Most of Social Networking for Health Care Professionals
  • Social Media and Medicine – The New Frontier

Barbara is available to train individuals and groups to help them learn how to leverage social media to build their brand.