Consulting

As a practicing medical professional with years of experience in print, broadcast and online media, Barbara is well positioned to help health media and medical companies develop their strategies for reaching the public.

To contact Barbara Ficarra about consulting opportunities, click here.

Recent consulting clients include:

The New York Times

Barbara Ficarra has consulted by the health section of nytimes.com, meeting with director Sarah Greene and editor Mike Mason at their New York City office. Barbara provided insights into development of audio, video and print content for the site. Subsequently the site implemented a number of Barbara’s suggestions.

CareSeek

In addition to serving as a spokesperson for CareSeek, Barbara was instrumental in consulting with founder Gale Wilson-Steele on developing the brand for the online consumer health company.