By Barbara Ficarra, RN, BSN, MPA

People engaged in social media networking platforms are using it to build and strengthen relationships, establish trust, network and it may get them a walk down the aisle.
A recent article in Harvard Business Review, “Social Strategies That Work,” author Mikotaj Jan Piskorski writes that dating websites collectively grossed       [...]

By Barbara Ficarra, RN, BSN, MPA
“The Socialization of Breast Cancer”

Social media networking has changed the landscape in health care.
The immediate exchange of real-time health information online has allowed health care consumers and patients to share valuable experiences and to gain knowledge. Online communities provide a valuable resource for individuals to seek reassurance, form [...]

By Barbara Ficarra, RN, BSN, MPA
You Can't Ignore It…Social Media Networking Isn't Going to Go Away…
Engaging in social media networking by health care professionals continues to cause hesitation.
Despite the uncertainty surrounding social media networking, nurses at Scripps Cancer Center in San Diego, CA embrace it.  They decided to educate themselves for a deeper understanding of [...]